The journal
Practical writing on ministry communication, platform by platform — what to post, what to stop doing, and what actually grows a faithful audience.

Comprehensive Guide to Content Repurposing
In a world overflowing with content, communicators face the constant challenge of creating material that captures and keeps their audience’s attention. The struggle to balance…

3 Reasons You’re Not Getting Likes on Your Content—and How to Fix It
Are your posts not getting the likes they deserve? While it may feel frustrating, lack of engagement is a common hurdle for many content creators. In today’s digital landscape,…

3 Strategies to Boost Engagement on Social Media for Christian Writers
Looking to enhance your social media presence as a Christian writer or speaker? Discover three impactful strategies to boost engagement and connect more deeply with your audience.…

How to leverage Instagram for your Christian Audience
In a world where connections happen with the tap of a screen, Instagram shines as a powerful platform for sharing your message with a global audience. For Christian writers,…

Understanding Publisher Needs: Building a Strong Platform for Success
In today's publishing world, it’s not just about great content—publishers seek authors with strong platforms. Active social media, a growing email list, and industry connections…

Mastering Content Planning Basics for Christian Communicators
Explore the key elements that publishers value in authors and learn how to enhance your platform to attract publishing opportunities. Discover practical strategies for engaging…